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Support
Product Finder
Picking the right product isn't always easy for consumers. Using a Product Finder is.
Support digital decision making
Provide a personal, consultative experience
Guide visitors along the consumer journey
Help users pick the right product at the category level by providing them with customized recommendations based on selected financial goals, needs, preferences, and more.
Meet the Product Finder
The Product Finder is an interactive tool that navigates visitors through a series of screens and questions in order to recommend the most relevant products.
Focus on the consumer experience
Create an interactive UX
Strategically position products
Support conversions
Engage visitors in meaningful ways
Want to help visitors select the best checking account for them?
A product finder can initially ask a visitor to select the features that are most important, and then display the best account(s) based on those selections.